A closet full of clothes, but nothing to wear. You didn’t stop caring about your personal style on purpose…it just slipped lower on the priority list while life took center stage. Over time, getting dressed turned into muscle memory, not self-expression.
Pink Cake exists to bring that missing piece back into focus. Our styling services help you rediscover what feels like you and translate it into outfits that actually support your life, whether you’re planning your dream wedding, becoming a mom, or diving into a new everyday rhythm.
This is virtual personal styling for everyday life and special moments alike. Whether you’re dressing for travel, work, weekends, or a season that feels in-between, we’ll create intentional looks that actually feel like you.
This is a virtual styling experience designed to bring clarity and cohesion to how you get dressed. We take the time to understand your lifestyle, preferences, and current season, then create a personalized lookbook that removes the guesswork and brings excitement back into your wardrobe. This service is perfect if you want thoughtful, wearable outfits without plunging into overwhelm or having to spend hours figuring it out yourself.
This experience is designed to give you clarity you can use again and again — not just outfits for one moment.
Personal styling for modern brides who want to feel confident, expressive, and fully themselves. From dress appointments to your bachelorette party to the big day itself, we help you show up confidently as a bride without sacrificing your personal style.
**Most bridal styling focuses on a single dress.
Pink Cake focuses on the entire visual narrative of your wedding era.
This is not about buying more. It’s about editing, directing, and creating cohesion across every moment.
This is a virtual styling experience created specifically for brides navigating one of the most meaningful seasons of their lives. We help you define your bridal style and translate it across every moment so everything feels cohesive, elevated, and undeniably you on your big day.
A wardrobe that feels wearable, elevated, and effortless — aligned with who you are now, not who you used to shop for.
A curated digital edit of 10 head-to-toe outfits designed to complete and elevate your everyday wardrobe.
These looks are built intentionally to integrate with what you already own; filling gaps, strengthening outfit formulas, and creating an off-duty uniform library you can rely on again and again.
*Many clients add this to turn their edited closet into a fully realized styling system.
The Closet Refresh is a styling experience designed to help you reconnect with your wardrobe. Whether done in-person or virtually, we assess what you own, identify what works, and create new outfit combinations that reflect who you are now, not who you used to be.
This service is ideal if your style feels stuck, outdated, or disconnected and you want long-term clarity, not a quick fix.
"You were so attentive and thorough with questions and have such an eye for detail. You gave me examples/ideas that I wouldn’t have thought of myself!”
— Lauren
“Your process of delivering this [lookbook] with the video explaining everything is really, really good. You obviously are really good at your job in your ability to picking up what I/people like (ie, the info I put into the account profile),but the video makes it feel personal and like you’re my friend LOL. I have not paid for anything like this before, but really wanted to share that and plan on hitting you up all the time for outfits"
— Maggie
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